Alexis Call
Director of Digital Merchandising and Site Experience at Stanley 1913, focused on product assortment, site UX, and leveraging creators for awareness and conversion.
Best podcasts with Alexis Call
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Mar 10, 2026 • 31min
Creators Meet Commerce: How They Guide Customers From Inspiration to Checkout | Behind the Numbers Special Edition
Alexis Call, Director of Digital Merchandising at Stanley 1913, blends site UX with creator-driven product storytelling. Corey Weaver, Head of Influence at Gap Inc., builds creator strategy and measurement across brands. They discuss shoppable video, TikTok Shop launches, affiliate programs, using creator content on product pages, and how creators inform assortment and merchandising.
