Alan Levinowitz
Associate professor of religion and author of a book on the meaning of naturalness who discusses cultural and philosophical reasons people prefer 'natural' products.
Best podcasts with Alan Levinowitz
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Mar 26, 2020 • 48min
How Natural Is "Natural"?
Sajid Sadi, SVP of research at Samsung Research America who leads product and innovation teams, and Alan Levinowitz, associate professor of religion who studies cultural ideas of naturalness. They trace the ice trade vs early refrigerators, how 'natural' became a trust shortcut, marketing battles, the rise of mechanical cooling, and how companies balance incremental fixes with radical innovation.
