Airbnb
A company that has pivoted from paid ads to fostering creator partnerships and generating organic content on platforms like TikTok
Best podcasts with Airbnb
Ranked by the Snipd community
Sep 6, 2023 • 20min
🎸 “Eras Tour: The Movie” — T-Swift’s windowing strategy. Airbnb’s NYC crackdown. Credit Cards’ swipe tax.
Taylor Swift plans to turn her concert into a movie, breaking pre-sale ticket record. Airbnb faces ban in NYC due to the city's Anti-Airbnb position. Credit card companies to raise a secret fee known as the 'Swipe Tax' every time you swipe.
Jan 1, 2024 • 16min
AirBnb and Olipop Ditching Paid Ads, Logan Paul's New Influencer Strategy, Parasite SEO, and the Decline of Digital Marketing (Trends Dec 2023 Week 3)
Airbnb and Ollipop share their success stories on ditching paid ads and embracing creator partnerships and organic content on platforms like TikTok. The declining click-through rates in search results are explored, with the importance of unconventional approaches emphasized. The notion of "parasite SEO" is debunked, and the significance of long-term strategies is stressed. The episode concludes with a discussion about pioneering brand deals, exemplified by Prime's collaboration with Patrick Mahomes.
