Abe Kasbo
Founder and CEO of Verasoni, an integrated marketing communications advisory and agency; author of Irresponsibly Digital and advisor to C-suite leaders on branding, communications, and public relations.
Best podcasts with Abe Kasbo
Ranked by the Snipd community
Feb 16, 2026 • 41min
#167 What AI Can't Replace in Great Marketing with Abe Kasbo and Nick Usborne
Nick Usborne, a 40-year veteran copywriter who trains teams to use AI with emotional intelligence. Abe Kasbo, an agency founder and author challenging digital-first thinking. They debate where AI helps and where it hurts, defend the irreplaceable role of authentic brand story, and share practical tactics for audits, prompts, and keeping marketing original and human.
