Two-Brain Marketing Episode 13: Jacqui Hamer

Today we are joined by Jacqui Hamer of CrossFit Durst in Brantford, Ontario.

Jacqui left her corporate career to open CrossFit Durst in 2014. Though the gym was relatively successful, in December 2018, she found herself wearing too many hats and struggling to keep the gym together after losing coaches and members to a new gym nearby. At the same time, she saw other gym owners thriving and living the life she wanted for herself—so she joined the Two-Brain family.

Since joining Two-Brain, Jacqui's learned how to grow her business and gain more clients by focusing on CrossFit Durst's mission, perfecting the No-Sweat Intro process, and learning to market effectively (her first ad cost only $174 and yielded $7,000 in new-member revenue!).

Join us to learn how you, too, can take your gym to the next level and work toward your Perfect Day.

Links: https://fortimedesign.com/

Contact:

http://www.crossfitdurst.com/

https://www.facebook.com/crossfitdurst/

https://www.instagram.com/crossfitdurst/?hl=en

crossfitdurst@gmail.com

https://www.facebook.com/jacqui.hamer.3

Timeline:

2:55 – Introduction to Jacqui Hamer.

5:22 – Life before Two-Brain: The good, bad and the ugly.

8:01 – What to do when your staff and clients jump ship.

14:40 – How Two-Brain boosted Jacqui's confidence and empowered her to take action.

17:08 – Selling betterment, health, and longevity to your clients.

19:25 – Spending $175 to generate 105 leads!

23:04 – How visual aids can help clients upsell themselves during No-Sweat Intros.

27:05 – Next steps toward building your Perfect Day—for you AND your coaches.

30:13 – The key to success: organization, systems, communication—and getting help.

Evan Rachel Wood & Daniel Radcliffe