Open Channels FM Growing Agency Success with People-Centric Values and Open Source Education
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Jan 22, 2026 
Rahul Bansal, co-founder and leader at rtCamp, a WordPress agency known for engineering-led solutions and open training. He discusses rtCamp’s growth since 2009. Topics include accessibility practices, open-source training released under CC0, scaling hiring and pay philosophies, remote and async education, and a people-first culture with no-layoff principles.
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Long-Term Platform Focus Scales Agencies
- RT Camp evolved from helping early bloggers to working with large global WordPress clients since 2009.
- Their long-term focus on WordPress enabled deep technical specialization and growth.
Accessibility Intersects SEO And Power Users
- Accessibility overlaps with SEO and power-user features like keyboard navigation, so it's multi-benefit work.
- Rahul adopted keyboard-first workflows from personal preference and saw broader usability gains.
Open-Source Your Training Materials
- Publish open training material and let students learn without lock-in to grow the talent pool.
- Send trainees to contribute to open source so they learn community skills and gain practical exposure.