Rishi Rawat is the product page guy. With his 13 years of running A/B tests, Rishi shares what makes an effective product description, his go-to method for segmenting product pages, and how to stand out to your visitors during their most “promiscuous state”.
Learn more about Rishi's work at frictionless-commerce.com.
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit
experimentnation.substack.com