It's pretty clear that LinkedIn can also be an amazing channel for getting your content seen by the audience you care about.

I know it's been an important channel in growing the Recruiting Brainfood community, up to the 16,300+ opt in subscribers to date

Some people are really great at this 'mini blogging' format and I'm delighted to make it the topic of this week's Brainfood Live On Air

We'll be covering

Status Updates vs LinkedIn Articles
Posting frequency - how much is too much?
What to do do with 1400 characters
Content generation engine
Links + Images + Videos in post
Hierarchy of engagement events (Comments vs Share vs Like)
Newsfeed algorithm and how it works

We'll be joined by

Mitch Sullivan (51st best blogger on LinkedIn)
Kasia Tang, trainer / community builder / LinkedIn poster hero.

If you ever wondered about how to get more views on your content on LinkedIn, this is the show to tune into.

Friday 4pm BST, 30th August.

Follow the channel here (recommended)

Register for the show here

Brainfood Live On Air - Ep28, Miniblogging on LinkedIn w/ Mitch Sullivan & Kasia Tang