Canada: The World’s Underdog Podcast Ecosystem with Kattie Laur | Ep 94

Kattie Lore has been shaping the Canadian podcast landscape for more than a decade. She’s produced award-winning shows as a freelancer, worked as a podcast growth specialist, and built her own independent podcast from the ground up. Today she’s the Principal and Executive Producer of Pod the North, where she provides strategic guidance, creative support, and community-building initiatives for Canadian podcasters.

 

In this episode, Kattie breaks down what makes the Canadian podcast ecosystem so unique, the challenges creators face, and the major opportunities emerging right now for Canadian voices.

 

Today, you’ll learn:

• Why Canada’s cultural identity shapes how podcasts are created, funded, and supported
• The biggest gaps in Canadian podcasting and where creators have the most opportunity
• What Kattie discovered after her show tripled in audience from an Apple Podcasts Canada feature
• How Pod the North became a trusted industry hub and why community is Canada’s biggest strength

 

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💡 Bonus tips and resources:
Blog: https://podwritten.com/blog/
Instagram: https://www.instagram.com/podwritten/

 

Connect with Kattie:
Pod the North: https://podthenorth.com/
LinkedIn: https://ca.linkedin.com/in/kattielaur

 

💌 Questions or want to say hey? Email us at sam@podwritten.com