DNA Journey: The UK’s obsession with ancestry stories

As a new series of DNA Journey launches on ITV next week, we have spoken with Brad Argent, Senior Director of International Programming at Ancestry about what to expect from the series.

He discusses how the stories continue to get better, and how the technology behind the DNA research is improving.

Also in this episode:

• How the DNA technology has moved on since 2019 (1.22)
• Celebrities "becoming someone else" during the process (3.04)
• How they're telling original stories (4.08)
• What happens when stories change during research (4.57)
• The tools used to trace DNA back to the past (5.58)
• Will Ancestry will use its DNA tech to look back further in time? (7.21)

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