Ignored by the Market: Building for the Overlooked Customer with Kathy Tran-Riese

Kathy Tran-Riese is the Founder of Kay Tran Eyewear. In this episode, Kathy shares her journey of creating stylish and inclusive eyewear designed specifically for individuals with low nose bridges. She discusses the importance of embracing niche markets, the challenges of launching a product, and the evolution of her business.

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