Death of InfoFi: Incentives Move Off Leaderboards

InfoFi is getting “called dead,” but the real story is that the incentives are moving, not disappearing. The show focuses on Kaito’s shift to Kaito Studio and why sunsetting incentivized YAPs leaderboards is a signal that the old playbook stopped working. We talk through how leaderboard chasing warped behavior, why many campaigns did not translate to real outcomes, and what a more creator and distribution-driven model could look like across TikTok and YouTube. Fear and greed is back near pre October 10th levels as the trenches heat up again. There’s also a quick headline hit on the ETH treasury narrative around Bitmine and Tom Lee.

Subscribe:

• Coffee with Captain Newsletter: https://coffeewithcaptain.beehiiv.com/
• YouTube: https://www.youtube.com/@coffeewithcaptainshow
  
  

Follow on X:

• Captain Zwingli: https://x.com/ChrisJourdan
  
  

This podcast is for entertainment purposes only. None of the information shared on this podcast is meant to be taken as financial advice. Chris and guest speakers may hold tokens discussed

Check Out:

The Everything Token: A Book on Web3 and NFTs