The MeidasTouch Podcast

Furious Canada Puts the Dagger in Trump With Massive Campaign

7 snips
Oct 22, 2025
Canadian Prime Minister Mark Carney is making waves with bold diplomatic moves in Asia, aiming to reduce reliance on the U.S. Doug Ford, Ontario's Premier, is aggressively targeting American audiences with a $75 million ad campaign to highlight the downsides of U.S. tariffs. The campaign even features Ronald Reagan's voice to reach conservatives. As Trump reacts to these ads, the impacts of tariffs on Canadian industries and American jobs are discussed, showcasing a fascinating clash in international trade dynamics.
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INSIGHT

Canada Diversifies Away From U.S. Dependence

  • Canada is actively diversifying diplomatic and trade relationships to reduce dependence on the U.S. and adapt to a shifting global order.
  • Ben Meiselas highlights Mark Carney's CFR speech as a blueprint for neutralizing U.S. trade pressure and reorienting alliances.
ANECDOTE

Ontario's $75M Cross‑Border Ad Push

  • Ontario Premier Doug Ford bought a $75 million U.S. ad campaign criticizing Trump's tariffs and used Ronald Reagan's narration to target Republican voters.
  • Ben Meiselas praises Ford's forceful, cross-border political messaging despite disagreeing with him politically.
INSIGHT

Reagan Voice To Reach Republican Voters

  • The ad used Ronald Reagan's voice to make a protectionism critique resonate with conservative Americans.
  • Ben Meiselas notes the tactical placement during major sports broadcasts to ensure Trump and Republican audiences saw it.
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