TechCrunch Startup News Hauler Hero collects $16M for its AI waste management software
Feb 10, 2026
A startup raised $16M to modernize waste collection with an all-in software stack. They added truck camera imaging to verify pickups and billing. Three AI agents — vision, chat and routing — are being built to streamline operations. Rapid growth and plans to sell to municipalities and expand product features round out the conversation.
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Platform Modernizes Waste Management
- Hauler Hero modernized waste management by building an all-in-one software platform for CRM, billing, and routing.
- The company facilitated 35 million pickups and doubled headcount, revenue, and customers since late 2024.
Founders Saw Outdated Tools During M&A
- Mark Hoadley and his brother-in-law Ben Sigma founded Hauler Hero in 2020 after seeing antiquated software during M&A work.
- They aimed to bring waste management into the modern era by replacing clunky legacy systems.
Truck Cameras Add Operational Visibility
- The company captures images from third-party truck cameras and sends them to a command center for verification.
- That visual data helps confirm pickups, verify billing, and reduce liability for drivers.