The Best One Yet 👠“Devil Wears Gap” — The Gap’s fashion-tainment. Spotify’s fitness play. BYOPower. +2016 stocks.
43 snips
Jan 20, 2026 Spotify is diving into AI-generated music to cut costs and exploring fitness playlists to boost engagement. The Gap shakes things up by appointing a Chief Entertainment Officer to lead its 'fashion-tainment' strategy, while brands like Elf and Mattel are building in-house studios for storytelling. The trend of BYOP—'Bring Your Own Power'—is gaining traction as tech firms adapt to energy demands, with GE Vernova capitalizing on the surge in turbine orders. Plus, a nostalgic look back at the 2016 stock market adds some interesting insights!
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Spotify’s AI + Price Hike Profit Engine
- Spotify can boost profits by raising prices while cutting royalty costs with AI-generated music.
- Replacing some playlist tracks with AI songs reduces royalties and improves margins for Spotify.
Build Spotify Sweat With Creator-Music Pairing
- Let fitness creators pair workout videos with Spotify playlists to create 'Spotify Sweat'.
- That move would increase engagement, attract users, and justify future price hikes.
Brands Aren’t Buying Ads — They’re Making Movies
- Brands are internalizing Hollywood to turn products into ongoing cultural IP.
- This shift favors 'plot placement' over product placement and creates long-term brand value.
