Endurance Unlimited Season 5 Ep 9 — What Coaches & Athletes Should Know About the Business of Endurance Coaching
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Sep 20, 2023 Iago Alcalde, Madrid-based sports scientist who runs coaching, bike-fitting and aero testing. Katie Malone, boutique triathlon coach and former age-group pro who runs camps and swim lessons. Jason Coop, CTS Ultra lead and coach-educator with a book on endurance coaching. They compare U.S. and European coaching paths, revenue mixes like subscriptions, camps and fittings, pricing differences, athlete hiring patterns, retention and the future of professional coaching.
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Book Boosted A Spanish Coaching Brand
- Iago describes growing from teenage mountain biker to sports scientist, adding bike fitting and writing a training book.
- His Spanish book Ciclismo y Rendimiento boosted his profile and opened professional doors.
Blend Courses Mentors And Athlete Experience
- Combine formal courses, mentorship, and athlete experience to build coaching competence.
- Katie used USA Triathlon courses, university mentors like Scott Murr, books, and lessons learned from coaching athletes.
Learning By Absorbing Olympic Center Mentors
- Jason recounts starting as a 21-year-old coach with a genetics degree and learning from world-class mentors at the U.S. Olympic Training Center.
- He credits absorbing daily feedback from seasoned coaches as pivotal to his development.
