
Stephan Livera Podcast Why aren't people doing self custody? with NVK | SLP694
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Oct 12, 2025 NVK, CEO and founder of CoinKite and creator of the Coldcard wallet, dives into the innovative world of Bitcoin self-custody solutions. He discusses the importance of self-custody for businesses and the complexities of Bitcoin accounting. The rise of corporate Bitcoin treasuries highlights a growing institutional interest. NVK also explains the need for diverse custody solutions and the implications of the Bitcoin Core development debates. With ongoing innovations, he emphasizes how self-custody can shape the future of Bitcoin adoption and financial landscapes.
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Aggregation Favors A Top Tier
- Capital tends to aggregate so a small number of large BTC treasury companies will hold most public BTC.
- Expect top players to dominate per jurisdiction while niche firms serve specific markets.
Differentiate By Niche Or Strategy
- Differentiate a treasury by specializing in jurisdictional or product niches rather than copying the largest players.
- Focus on solving unique investor needs or alpha strategies to avoid being squeezed in the middle.
Financialization Still In Early Chapters
- Financial engineering around non‑counterparty BTC opens novel products and markets we haven't fully imagined yet.
- Ten years of market time are needed for regulators, custodians, and technical solutions to mature.

