This is one of those shows where you may start by saying, "huh?" But with any luck, 30 minutes from now, you'll start to say, "Oh!"

I got interested in the word "twee" and in the idea that it's a mostly undocumented cross-platform artistic movement.

There is no question that, in the 1990s, a musical movement called "twee pop" arose, first in England, spearheaded by a label called Sarah Records. Acts like The Field Mice and Talulah Gosh were embraced as twee by fans who wore their twee-ness with pride.

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