Global Hyper-growth with Meltem Kuran (Deel, Bench) EP07

On our 7th episode, we’re lucky enough to have Meltem Kuran, the Head Of Growth at Deel and formerly the Director of Marketing at Bench. Both B2B companies grew at a massive pace globally while Meltem was at the helm.She shares her success stories and practices around:Solving for and building high brand trustChoosing the right data over company politicsHow to prioritize content experimentationsExploring the right marketing mix based on product market fitWhat teams you should and shouldn’t over hire forJoin our community with bi-weekly LIVE discussions where you can engage with growth experts — signup at https://pearmill.com/hypergrowth-podcast.To be a guest on the show email nima@pearmill.com.Download the full episode transcription @ https://pearmill.com/hypergrowth-podcast.Production Support, Audio Engineer & Sound Design - Leah Jackson @ Puka Puka Creative.