EconTalk

Marina Krakovsky on the Middleman Economy

Mar 21, 2016
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INSIGHT

The Modern Concierge

  • Concierges remain relevant by catering to individuals who value time and avoid anxiety from decision-making.
  • They excel in matching individual needs and preferences, especially for complex tasks like planning elaborate trips.
ANECDOTE

OpenTable's Two-Sided Market

  • OpenTable, a restaurant reservation service, faced the challenge of convincing restaurants to sign up and pay.
  • Restaurants benefitted through marketing and filling last-minute seats, making it valuable for both diners and restaurants.
ANECDOTE

OpenTable's Solution to No-Shows

  • OpenTable addresses the problem of no-shows by implementing a loyalty program and sending reminder emails.
  • They also track no-shows and ban repeat offenders, a function they can perform better than individual restaurants.
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