
agentXcel with Chris Bowers 165. Todd Sechrest: The Power of Real Conversations and Repeat Business
4 snips
Mar 20, 2026 Todd Sechrest, a relationship-driven real estate agent and investor who built a referral-heavy, high-volume business. He talks about building repeat referrals through authentic, consistent touchpoints. He covers honest client consultations, handling tough pricing conversations, and creating rental wealth from client relationships.
AI Snips
Chapters
Transcript
Episode notes
Build A Referral First Business
- Build a referral-first business by investing in real relationships rather than buying leads.
- Todd did 57 units last year with 99% repeat/referral business by focusing on consistency and loving people, not online lead funnels.
Use Unexpected Personal Touches
- Use personal, unexpected touches to stay top of mind with past clients.
- Todd sends birthday videos, anniversary cards, monthly themed postcards and hosts events like a pie + family photo day to create memorable touchpoints.
Combine One To Many With Personal Outreach
- Keep a regular one-to-many cadence alongside personal touches.
- Todd mails a themed postcard every month and pairs it with emails and events so social media supplements but doesn't replace direct outreach.
