Permissionless: The Next Generation of Consumer Crypto Apps

27 snips

Jul 7, 2025

Guest

Pat Kim

Vishal Gupta, head of TrueMarkets, merges CeFi and DeFi for innovative trading solutions. Sal Qadir discusses making on-chain trading user-friendly with embedded wallets. Pat Kim reveals how Narrative allows real-time data trading, enhancing user engagement. The trio dives into the evolution of crypto exchanges post-FTX collapse and emphasizes asset safety. They also touch on the importance of accessibility, user-centric design, and the role of decentralized finance in attracting informed users in a competitive landscape.

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INSIGHT

Retention Needs 'Wow' Moments

Retention in crypto trading apps depends on delivering 'wow' moments and reasons for users to return.
Capturing user interest continuously is critical for sustainable growth beyond initial hype cycles.

ADVICE

Enable Users to Profit

The biggest marketing hack in trading and DeFi is enabling users to make money on your protocol.
Selling the vision of potential profits drives user acquisition more than UX improvements alone.

INSIGHT

New Models Boost Adoption

Trading app retention is typically poor since most users aren't skilled traders.
New models like embedding finance in retail apps that users don't recognize as crypto can aid adoption.

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In this episode, we went live from Permissionless with Pat Kim, Sal Qadir, and Vishal Gupta to discuss the evolving landscape of consumer crypto apps. We dove into hybrid CeFi-DeFi platforms, real-time data markets, asset discoverability, wallet UX, on-chain trading trends, ecosystem selection, and more. Enjoy!

As always, remember this podcast is for informational purposes only, and any views expressed by anyone on the show are solely their opinions, not financial advice.

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Timestamps:

(0:00) Introduction

(4:48) Consumer Trends

(10:05) Ads (Katana & Ledger)

(10:42) Differentiating Product UX

(16:38) Choosing Where to Build

(21:13) Ads (Katana & Ledger)

(22:18) Attracting New Users

(31:15) Marinade Ad

(31:47) Defining Success

(35:31) Product Roadmaps

(37:22) The Most Exciting Trends

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Disclaimer: Nothing said on 0xResearch is a recommendation to buy or sell securities or tokens. This podcast is for informational purposes only, and any views expressed by anyone on the show are solely our opinions, not financial advice. Boccaccio, Danny, and our guests may hold positions in the companies, funds, or projects discussed.