Optimal Work Daily - Career, Productivity and Entrepreneurship

942: You Have to Do This Before People Will Listen to You by Jeff Goins

6 snips
Apr 30, 2023
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INSIGHT

Audience Decides Attention

  • Attention is not granted just because you're creative or interesting.
  • Your audience decides what is remarkable, not you.
INSIGHT

Care First to Gain Attention

  • To gain attention, you must show that you care about others first.
  • Communication requires engaging your audience before they engage with you.
ANECDOTE

Finding and Serving a Niche

  • Jeff started focusing his blog on writing after realizing it connected better with people.
  • He built an email list, guest-posted, and encouraged sharing to grow his audience.
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