Informed: the podcast for LinkedIn® users 481. How to get LinkedIn content seen?
Mar 7, 2026
Tips for getting external content seen by uploading it as LinkedIn documents. A critique of comment-to-DM engagement bait and how voice notes can feel authentic when paired with text. How to reduce notification overload from serial likers. News about reduced company page invite limits and removing post date/time stamps.
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Don't Use Comment Gates For Resources
- Avoid asking people to comment just so you can DM them a resource because it looks like engagement bait and algorithms may penalize it.
- John Asperian recommends serving the resource up-front in the feed rather than withholding it behind a comment.
Judy's Voice Note Prompted An AI Question
- Judy Hayes sent a voice note about audio messages and recounted a reply asking if her message was AI-generated or automated.
- John Asperian notes voice notes usually show a blue bar and are typically recorded via the LinkedIn mobile app, so they feel authentic.
Label Voice Notes With A One Line Summary
- Preface voice notes with a one-line summary so recipients know what the message covers and are more likely to listen later.
- Judy Hayes suggested adding context; John Asperian often writes 'voice note incoming about...' before sending one.