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Habit Formation as Design
- BJ Fogg's work blends scientific research with design thinking, learned from David Kelly at Stanford.
- He views habit formation as a design opportunity, where you systematically plan and create desired behaviors.
Design Your Behavior Change Plan
- Don't leave behavior change to chance; design a plan to achieve desired outcomes.
- This involves identifying aspirations, brainstorming potential behaviors, and systematically incorporating them into your life.
Fogg Behavior Model
- The Fogg Behavior Model states that behavior happens when motivation, ability, and a prompt converge.
- Habits are a subset of behavior, and this model provides a framework for understanding how they form.