London Real Grant Cardone Goes All-In On Bitcoin — Why Mass Adoption Is Inevitable
Jan 21, 2026
Grant Cardone, an entrepreneur and bestselling author, dives into the world of Bitcoin and real estate. He shares his journey into Bitcoin, explaining how combining cash-flowing real estate with digital assets can hedge risks. Cardone discusses a groundbreaking $88M real estate-Bitcoin deal and outlines plans for a public company that integrates both sectors. He also touches on tax reforms, economic incentives, and the importance of ownership. With a 10X mindset, Cardone encourages personal accountability and adapting to the digital future.
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Conversation That Raised The Target
- Michael Saylor pushed Grant to be aggressive with Bitcoin allocation and public about it.
- That conversation reframed Grant's target: he began to aim for a trillion-dollar ambition.
Do The IPO Rite Of Passage
- Going public is a
Combining Illiquid And Liquid Assets
- Pairing illiquid real estate with liquid Bitcoin creates unique leverage for debt and liquidity solutions.
- Grant expects to borrow against combined real estate+Bitcoin portfolios to access capital without selling assets.