Startups in Stilettos Heidy De La Cruz Coaches Latina Founders to Launch Podcasts That Pay
“Just get started, right? Progress over perfection. What I teach all the time, what I coach, what I consult on, progress over perfection.”
On this episode of Startups in Stilettos, hosts Carlyn Bushman and Ingrid Zapata-Read sit down with award-winning podcaster and coach Heidy De La Cruz to unpack the real journey behind building a podcast that’s not just a passion project—but a powerful business tool.
Heidi shares how she turned a simple desire to tell stories into her two-time award-winning show, The American Dream in the Eyes of Immigrants, and how those deeply human conversations have created a lasting impact for listeners around the world.
What We Talked About:
The Birth of a Podcast Idea [2:16]
Creating a Safe Space for Guests [10:26]
Navigating Personal Challenges [18:56]
Helping Others Launch Podcasts [23:01]
Final Takeaways and Advice [34:57]
Connect with Heidy:@heidy.delacruz13 on Instagram
Heidy de la Cruz on LinkedInListen to Heidy’s award-winning episode
Connect with Carlyn:
@carlynbushmanconsulting on Instagram
Carlyn Bushman on LinkedIn
Connect with Ingrid:
@itsingridsworld on Instagram
Ingrid Zapata-Read on Linkedin
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