Bloomberg Intelligence Evolving Money: Blue Chip Meets Blockchain (Sponsored Content)
Feb 15, 2026
Amanda Agati, CIO at PNC Asset Management Group, leads multi-asset strategy and is integrating crypto into traditional offerings. She discusses why PNC began exploring crypto and regulatory headwinds that stalled progress. She describes the Coinbase partnership, varied client access paths like ETFs and direct coins, and broader blockchain opportunities beyond tokens.
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Partner To Build Safe Client Access
- Partner with established crypto firms to create client access rather than building everything in-house.
- PNC partnered with Coinbase to connect clients and learn operational and compliance practices for crypto.
Internal Pushback Over Regulatory Risk
- Internal debates at PNC were intense due to regulatory uncertainty and concerns across risk, legal, and cybersecurity teams.
- Amanda recounts extensive handholding and conversations to get internal stakeholders comfortable with pursuing crypto.
Provide Multiple Ways To Access Crypto
- Offer multiple access paths for clients: direct custody, ETFs, and private-market solutions for different needs.
- PNC supports direct coin exposure, ETF integration, and is developing private-market capabilities like accepting crypto gifts and staking later.