The AMO Show From Media Company to Crypto's Market Infrastructure: Jason Yanowitz on Blockworks' Transformation
May 5, 2026
Jason Yanowitz, co-founder of Blockworks and builder of its shift from media to a data-first crypto platform. He recounts cutting news and events, refocusing engineering and data, and raising at a $192M valuation. The conversation covers product strategy, usage-based pricing, three revenue paths for token disclosures, M&A to consolidate crypto data, and the road to $100M ARR and an IPO.
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Cutting News And Half The Company To Build Data
- In 2023–2024 Blockworks cut reporting and scaled toward data: they closed the news desk, trimmed newsletters and scrapped Permissionless.
- The shift eliminated roughly half the company and refocused hiring on engineers, data scientists, and designers.
Slice Data For Enterprises Not Just Investors
- Selling the same blockchain-derived data sliced for enterprises (exchanges, builders, auditors) yields much larger, multi-year deals than selling to frugal crypto funds.
- Average ACV moved from ~$20–25k to multiple hundreds of thousands with enterprise customers.
Built B1 And B2 To Mirror SEC Filings For Tokens
- Token Transparency Framework mirrors SEC forms: Blockworks built B1 (S1-like) and B2 (10Q-like) disclosure flows to standardize on-chain issuer reporting.
- They collaborated with the SEC during development and expect rapid uptake when mandates arrive.