How strategic PR has successfully promoted Nashville, TN to generate huge tourists and conventions that generate millions of dollars.

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The president of the Nashville Convention & Visitors Corp. outlines the many activities, strategies they have used to successfully promote Nashville, TN.  around the nation and the world.  Recently, the NFL held its 3-day 2019 draft in Nashville. Visitors to the city topped 600,000 over the 3 days setting the attendance record for the NFL draft attendance.  Using the many famous musicians in Music City to promote the town.  Helping to fund the national TV show "Nashville" help give very positive visibility to Nashville.   Using a variety of  "Influencers" to promote Nashville as they travel the nation and the world.  This 22 minute program is well worth your time.

Podcast video:  https://www.youtube.com/watch?v=nV71euL8Y-c&t=14s

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