Jennifer Aniston, Taylor Swift And The Power Of Monetizing An Underdog Story

On the show today…

The Golden Globe nominations were announced today and the awards list is packed with impressive TV and movie titles while a number of A-List stars, such as Kristen Stewart, are being recognized for the first time. But judging from today’s reaction the big question is now, will anyone show up to the ceremony?

And fans of Sex and the City were left devastated when the show’s revival killed off a fan favourite character in the first episode. Their rage needed to be directed somewhere and so it fell firmly on the shoulders of fitness company Peloton. Now a surprise ad has been released and smoothed the whole thing over, so why is Ryan Reynolds the real winner here?

Plus, Jennifer Aniston and Taylor Swift have both been making headlines recently and it’s safe to say their careers and popularity are at an all-time high. And despite being in different areas of entertainment and different ages, they’ve both learned to peddle the same career narrative. So let's talk about why we’re so quick to label some of the world’s most successful women as ‘underdogs’.

LINKS

"Jennifer Aniston Has No Regrets" - The Hollywood Reporter

CREDITS

Hosts: Laura Brodnik & Kee Reece

Producers: Laura Brodnik & Madeline Joannou

Audio Producer: Leah Porges

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