600: November 2021 Profit Report: Creating Real Sustainable Income and Dissecting Our New Growth Trajectory

Welcome back to another profit report! We’re going back in time to talk about November 2021. We’ve been doing these profit reports for over two years, and we can’t believe how time has flown by! For those who are new to the profit report, in these episodes, we offer a breakdown of our strategies and decisions, as well as insights into how money moves around within a company like ours. It allows you to gain an informed perspective on what it looks like to grow a company of our size, and hear insider conversations about things like healthy profit margins and expenses.

Today, we talk about our launch in October and how it has affected our November profits, including recurring revenue from people who made purchases in October. We unpack some of the exciting changes we’ve made, particularly when it comes to budgeting and reimagining how we’re going to continue to grow and scale. You’ll also hear about why a lot of this comes down to hiring and how we make decisions around that based on projections of client needs and outcomes. Tune in for a detailed breakdown of our profit report, insights into our goals for next year, and why we are so excited to grow!

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