
Generating Alpha Podcast Episode 22: Tully Friedman - Co-Founder of Hellman & Friedman
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Jun 5, 2025 In this captivating conversation, Tully Friedman, co-founder of Hellman & Friedman and a veteran private equity investor, shares invaluable insights from his illustrious career. He discusses how his upbringing and legal education shaped his investment philosophy. Tully emphasizes the importance of values in leadership and investing, explaining that character matters more than returns. He also defines what makes a great investment, the competitive nature of private markets, and how recognizing opportunities is key to success. Don't miss his timeless lessons on judgment and integrity.
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Partner First, Control Second
- Hellman & Friedman prioritized partnering with high-quality people even without requiring control in deals.
- That approach differentiated them in early private equity and attracted advisory clients.
Make Operating Improvements, Not Just Leverage
- Accept that as capital floods in you must create operating improvements to realize returns.
- Focus on hands-on value creation rather than relying solely on purchase leverage or market dislocations.
Character As The Core Of Culture
- Character and long-term conduct matter more than short-term gains in building a firm culture.
- Hire people for judgment and integrity, and listen to their views regardless of rank.

