ThePrint ThePrintAM: Why actor-TVK chief Vijay is contesting from 2 seats?
Mar 30, 2026
A rundown of actor Vijay and his party filing 234 candidates and why he is contesting two seats. Discussion of youth-focused promises like education and entrepreneurship loans. Exploration of voter strategy, seat choices, and efforts to move beyond celebrity appeal. Claims about policing bias and how authorities responded.
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Vijay's Two Seat Strategy To Maximize Wins
- Vijay is contesting two assembly seats to maximize the chance of winning and to signal statewide ambition beyond fandom.
- He chose Perambur and Trichy East because strong youth and fan bases, especially Christian and Velalar pockets, bolster his prospects.
Direct Mobilisation Message For Gen Z Voters
- Gen Z voters were directly urged to treat voting as a duty and mobilise family to the polls on 23 April.
- Vijay told young supporters to carry voter IDs, book travel, and not treat voting as a weekday excuse.
Youth Focused Loan Guarantees In TVK Manifesto
- TVK's manifesto targets youth with concrete economic guarantees like collateral-free, interest-free education loans and entrepreneurship loans.
- Promises include up to Rs 20 lakh education loans and Rs 25 lakh Vetri Entrepreneurship loans to create job creators.