Grit

ElevenLabs’ Vision for Voice Interfaces | CEO Mati Staniszewski

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Oct 27, 2025
Mati Staniszewski, Co-founder and CEO of ElevenLabs, leads innovation in AI voice interfaces. He dives into how voice AI is revolutionizing personalized healthcare and enhancing creativity in filmmaking. Mati discusses the challenges of creating synthetic voices that convey emotions and explores the nuances of human-like versus transparent AI agents. He shares insights about balancing creative tools for consumers and enterprise solutions while predicting a future where AI significantly augments rather than replaces human creativity.
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ADVICE

Be Transparent And Adapt Voice To Users

  • Tell users when they're interacting with an AI agent and tailor voice style to the audience.
  • Match pace, length, and emotion to demographics to improve outcomes and resolution rates.
ANECDOTE

Voice Style Affects Healthcare Support Outcomes

  • ElevenLabs worked with a Japanese healthcare support firm and found older callers needed slower, calmer responses.
  • Younger callers preferred short, direct answers, changing design and outcomes significantly.
INSIGHT

AI Augments Rather Than Replaces Creativity

  • AI will replace parts of creative workflows rather than entire creative processes in the near term.
  • Humans will iterate with AI across drafting, voice selection, and refinement to produce final work.
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