It's YOUR time to #EdUp with Alex Minot, Client Partner, Snapchat
In this episode, recorded Live from the 2026 InsightsEDU Conference in Fort Lauderdale, Florida, February 17-19,
YOUR host is Dr. Joe Sallustio
- How does Snapchat reach 9 out of 10 13 to 24 year olds while 1 in 3 users are now over 35 making it the only platform that can target under 18 for undergraduate enrollment?
- Why do lead generation forms that auto fill within the app create frictionless conversions when users never leave the platform to submit their information?
- Why are schools driving undergraduate enrollment at costs less than other social platforms while reaching audiences they're not getting anywhere else?
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