Outliers with Daniel Scrivner: Explore the Greatest Innovators, Founders, and Investors

#161 Bill Moses, Founder & CEO of Kevita and Flying Embers: Favorite Books, Lessons Learned as a Serial Founder, Superpowers, and More

Apr 27, 2023
Bill Moses, Founder and CEO of Kevita and Flying Embers, shares invaluable insights from his entrepreneurial journey in the food and beverage sector. He discusses the importance of a disciplined daily routine for success, including healthy practices like cold plunges. Moses highlights traits of successful founders, such as resilience and fostering a supportive culture. He also explores overcoming personal limits to unlock growth and the balance between execution and market trends in crafting appealing products.
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ADVICE

Constructive Feedback

  • Acknowledge your team's efforts before offering constructive criticism.
  • Frame feedback around support and collaboration to foster a healthy work environment.
ANECDOTE

Kevita's Early Challenges

  • Kevita faced numerous product quality and compliance challenges during its early years.
  • Bill Moses emphasized the importance of perseverance and resourcefulness in overcoming obstacles.
ADVICE

Persistence

  • Don't give up easily when facing challenges.
  • Continuously seek resources and solutions until you are forced to quit.
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