
The American Compass Podcast Neither Girlboss, Nor Tradwife with Emma Waters
Apr 10, 2026
Emma Waters, senior policy analyst at the Heritage Foundation and author of Lead Like Jael, explores alternatives to career-first and tradwife extremes. She discusses the pandemic-driven reevaluation of work, a synthesis of flexible, family-centered careers, technology’s role in enabling home-based work, and the class-based limits on these choices.
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Pandemic Shift Toward Family First
- The pandemic revealed many women prefer flexibility and presence with family over the career-first model promoted by 2010s girlboss feminism.
- Emma Waters notes women discovered either they liked being home or felt lonely and unfulfilled, driving a move away from career-as-identity.
Middle Path Between Girlboss And Tradwife
- Many women are seeking a middle path that values family while allowing economic contribution rather than reverting to 1950s nostalgia or full career immersion.
- Waters highlights 'tradwife' interest as a signal of rejection of the 2010s, not a literal return to the 1950s.
Trade Work That Complements Childcare
- The 'tradwife' or 'trade wife' idea emphasizes home-based work that complements caregiving, not a strict home/work divide.
- Waters and Erika Bachiochi link this to older eras when women's work was compatible with childcare, like farm or home production.



