The Best Ever CRE Show JF 4189: A New Approach to Fund Management ft. Brian and Gina Roth
Feb 23, 2026
Brian Roth, airline pilot turned real estate entrepreneur with a large rental portfolio, and Gina Roth, finance-focused operator who co-raised a $1.2M debt fund, share their rapid LP-to-manager journey. They discuss storytelling, permission-based outreach, mapping networks, scripts for fundraising calls, and systems to scale capital-raising beyond friends and family.
AI Snips
Chapters
Transcript
Episode notes
LP Experience Makes Fundraising Credible
- Converting from LP to fund manager is realistic when you have direct investing experience and a strong network.
- Brian and Gina leveraged their LP experience, rental portfolio, and pilot/real estate networks to qualify quickly as fund managers.
Start With Permissioned Soft Intro Outreach
- Use high-volume outreach with a low-pressure, permission-based opener to build your investor list.
- Send a soft intro email asking to be added to a list, then follow up with lots of calls (Brian did ~200 in week one).
Tell An Autobiographical Fundraising Story
- Organize your personal story and be autobiographical in fundraising pitches.
- Richard coached month-one prep to structure their story so they never asked anyone to do something they hadn't done themselves.