The Herd with Colin Cowherd

Joe and Jada - FERG talks A$AP Mob history, NYC fashion & NEW music on the way

Mar 5, 2026
ASAP Ferg, Harlem-born rapper and visual artist known for A$AP Mob and creative projects, talks Flip Phone Shorty and its ringtone-era film vibe. He recalls designing Rucker Park and being commissioned by Adidas. He shares A$AP Mob origins, nostalgic NYC fashion roots, and teases his new collective The Scythe and upcoming deluxe releases.
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ANECDOTE

Art School Roots Led To Adidas Commission

  • ASAP Ferg revealed he went to High School of Art and Design and always pursued visual art before music.
  • He said art school training led to recent commissions, including an Adidas piece and broader recognition of his visual work.
ADVICE

Leverage Music To Diversify Into Creative Partnerships

  • Use your music as a platform to diversify into other creative fields and partnerships.
  • ASAP Ferg leveraged musical credibility to enter fashion, design, and corporate collaborations like Adidas and Calvin Klein.
INSIGHT

Music Opens Doors To Cross Industry Collaborations

  • Ferg described music as the gateway to brand and lifestyle collaborations, with fame creating access to rooms beyond music.
  • He cited examples like meeting fashion executives and translating musical credibility into design partnerships.
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