Climate Rising Regenerative Agriculture at Scale with Tom Brennan at McKinsey - Part 2
Feb 18, 2026
Tom Brennan, a McKinsey partner advising on agriculture and sustainability. He breaks down what regenerative agriculture looks like in practice. He discusses how it protects farms in extreme weather, builds supply-chain resilience, and creates procurement and financing pathways. He highlights tech, data, and policy levers that could help scale adoption.
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Why Companies Care About Regenerative
- Regenerative ag appeals to downstream companies as a way to reduce supply volatility and scope‑3 footprint.
- Companies value closer farmer relationships because they improve sourcing resilience and community stewardship.
Carbon Hype Met Measurement Limits
- Five years ago, interest in regenerative surged partly from building carbon businesses around soil sequestration.
- Scientific and measurement debates, however, limited large‑scale carbon crediting at that time.
Resilience Shows Up In Bad Years
- Regenerative benefits often show up most clearly in extreme weather years like droughts.
- That climate resilience effect makes regenerative a risk‑management tool for both farmers and buyers.