Tom Gauld, "BAKING WITH KAFKA"

In his inimitable style, British cartoonist Tom Gauld has opened comics to a crossover audience and challenged perceptions of what the medium can be. Noted as a "book-lover's cartoonist," Gauld's weekly strips in The Guardian, Britain's most well-regarded newspaper, stitch together the worlds of literary criticism and pop culture to create brilliantly executed, concise comics. Simultaneously silly and serious, Gauld adds an undeniable lightness to traditionally highbrow themes. From sarcastic panels about the health hazards of being a best-selling writer to a list of magical items for fantasy writers (such as the Amulet of Attraction, which summons mainstream acceptance, Hollywood money, and fresh coffee), Gauld's cartoons are timely and droll--his trademark British humour, impeccable timing, and distinctive visual style sets him apart from the rest. In Baking with Kafka, he proves this with one witty, sly, ridiculous comic after another.

Gauld is in conversation with Mark Frauenfelder, a research director at the Institute for the Future, founding editor of Wired.com, and the author of eight books.