Inside Aesthetics Ep 188 The Future Of Aesthetics | Dr Jake Sloane & David Segal
Episode 188 showcases our hosts Dr Jake Sloane & David Segal
In this episode Dr Jake & David explore 'The Future Of Aesthetics', a report commisioned by Allergan Aesthetics in 2021. The evolution of our industry continues to accelerate, with new products continuing to be released and injectables becoming more mainstream year on year. But what may surprise injectors and consumers alike is that our market is still very under-penetrated.
The report was compiled by interviewing 15 global KOL's and working with Wunderman Thompson Intelligence, a market research company who specialise in future trends. The goal of the report aimed to uncover cultural shifts in aesthetics. Like the beauty and fashion industries, societal views change and have a direct impact on how aesthetics is perceived, accepted and consumed. By understanding and anticipating how the world's behavior is evolving, clinics and injectors will be able to better meet the needs of their patients today and into the future.
00:00 Introduction 01:03 The Future of Aesthetics Report Overview 04:55 Treatments Becoming More Normalized 10:59 Patients Arriving More Educated and Informed 18:27 Environmental Awareness and Sustainable Clinics 26:25 Respecting Diversity and Individual Features 33:29 Treating Different Ethnicities and Patient Groups 41:37 Growing Demand From Male Patients 48:53 Breaking Stigma Around Men and Aesthetic Treatments 52:09 Changing Beauty Standards and Generational Trends 61:45 Creating Premium Clinic Experiences 68:49 Expanding Into Body and Wellness Treatments 76:38 Ethics, Social Media and Industry Responsibility 80:09 Risks of Counterfeit Products and Patient Safety 86:34 Saying No and Protecting Your Brand Reputation 90:43 Future Directions for the Aesthetic Industry