Today on the podcast we have Lindsay Hotmire. She loves to work with female creatives, entrepreneurs, and CEOs to help them discover a non-formulaic version of authenticity. She’s helped over 200 clients and counting ditch the one-size-fits-all formulas and frameworks and helps them genuinely align with their message. In this episode with Lindsay, we break down what being authentic actually means and how to be authentic in a way that feels good for you and with your audience.

We talk a lot about business values, your core values as a person, and how to not only identify them but then use the results in marketing, branding, messaging, and in your overall strategy to grow your business and sell your product, offer, or service. There are so many examples that we talk about today, everything from messaging and Instagram presence to how you build community; so many different ideas! It’s a really good one and we hope you love it!

Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com.

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442: How Your Values Shape Your Business Strategy with Lindsay Hotmire