Dr. Michael Zhang is the co-founder of Incumental. Before launching the platform, he worked as a clinician at the University of Sydney, supporting people struggling with gambling and other behavioral addictions. In his clinical work, he noticed a recurring gap: therapy was helpful, but many people needed support between sessions, while others weren’t ready for therapy at all and still wanted a private, practical way to regain control. Incumental grew out of that insight.

Today, Michael focuses on turning clinical knowledge into accessible, scalable tools that support real behavior change, long-term recovery, and sustainable personal growth at the intersection of psychology and technology.

In This Episode

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What Does The Win Mean To You with Michael Zhang