Freedom Focus Photography The SEO Mistakes Most Photographers Make with Alex Vita
5 snips
Mar 30, 2021 
Alex Vita, a website builder for photographers, discusses common SEO mistakes made by photographers and how to avoid them. Topics include the importance of writing for humans, blogging tips, behavior flow, website performance, and the best website platform for photographers.
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Automate Blog Posts Into Client Workflows
- Reuse evergreen blog content in your client workflow and emails to prep clients before and after sessions.
- Automate sending a 'how to prepare' post before sessions to increase confidence and reduce questions.
Create A Guided Visitor Flow With CTAs
- Guide first-time visitors with a simple flow: portfolio, pricing cue, about, then contact; use one clear CTA per page.
- Check the flow using Google Analytics behavior flow to see drop-offs and next-page choices.
Use Bounce Rate As A Diagnostic Signal
- Bounce rate isn't a direct Google ranking factor but signals mismatched traffic or UX issues that hurt conversions.
- High bounce (above ~70%) usually indicates wrong SEO, confusing design, or weak copy that needs fixing.