461: Be Reassuringly Expensive: How to Price, Sell, and Build Confidence as a Creative

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Today we’re getting rid of uncertainty, lack of confidence, and underpricing. Sound familiar? These might be exactly the limitations you’re trying to break free from this time of year. Well, my guest is here to help.

Joining me today is Miriam Schulman, and she says you don’t need to be cheaper—you need to be reassuringly expensive. Creatives, this one’s for you… although honestly, these lessons apply across the board.

Miriam is a luxury-market messaging and pricing strategist for creative entrepreneurs. She’s the author of Artpreneur: The Step-by-Step Guide to Making a Sustainable Living from Your Creativity and host of The Inspiration Place podcast. She’s been featured in Forbes, Entrepreneur, Igniting Creativity, and Where Women Create. Miriam helps creative entrepreneurs position their work as premium—what she calls “reassuringly expensive”—so they attract clients who value taste, certainty, and execution, not discounts.

Today we break down what’s really holding you back from charging more, how to step into certainty, and what it takes to become—yes—reassuringly expensive.

Here’s Miriam Schulman.

The post 461: Be Reassuringly Expensive: How to Price, Sell, and Build Confidence as a Creative appeared first on Yael Trusch.