The branding behind $54 million dollar product launches...
In this episode I sit down with Minling Chuang from Brand Fame School to talk about her role in a $54 million dollar product launch, her views on entrepreneurship and branding, and why you need to find the "white space" in your industry.
- How Mingling helped develop a $54 million dollar product launch in just 9 months.
- Why putting a new Lean Cuisine product on a plate helped change what consumers thought.
- How a trip to Nepal helped her transition from corporate life to being an entrepreneur.
- How and Why she created Brand Fame School.
- How to find your "white space" in an industry.
Homework Mentioned on Show
Text MINLING to 44222 to get Minling's Brand Guide, or click here: The "IT" Brand Guide to an Unbland Brand, Free
Show Notes
http://copythatpops.com/004
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