#21 Flora & Fauna: How Julie Mathers Bootstrapped Her Way to Owning 3x 8-Figure Businesses

Julie Mathers is the incredible founder behind the vegan and eco retailer Flora and Fauna. Driven by their purpose and values, everything Flora and Fauna stocks is vegan and cruelty-free and everything in their range is selected based on ethics and environmental impact. Completely bootstrapped, Julie grew Flora and Fauna to $20 million dollars a year in sales. Until 2021, when Julie sold Flora and Fauna for $30 million dollars, and then went on to acquire the cult baby brand Snuggle Hunny, an 8-figure business that is experiencing really fast growth. But then, and hold on to your socks cos this blows my mind, Julie has not only recently actually bought Flora and Fauna back, but has also bought one of their previous competitors Nourish Life. She literally now owns 3x 8-figure businesses!! Can’t wait to dive into how it all happened - alright, let’s get into it!

@thelazyceo_podcast @floraandfaunaau @snugglyhunnykids

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