Today, Alex shares his experience about direct mail during his speaking engagement in a Mastermind community that he is part of. Direct Mail has been one of the main sources of revenue for his business throughout the years. As you listen, you'll learn the best tools and strategies to get quality leads and attract more deals.

KEY TAKEAWAYS

Direct mail marketing objectives and ways to accomplish these goals
Understanding the A/B split testing
Marketing copy
How to compose or structure the letter
Importance of an accurate list
Response rates
How to automate your returned mailers?

RESOURCE/LINK MENTIONED

Electronic return service

ASCEND

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